Competitive Landscape Research Pipeline

Systematic competitive analysis pipeline — scrape target sites, extract features, cross-reference against ITPP products, and identify new product opportunities. Designed as a repeatable research operation.

Status: LIVE
Owner: Germaine Brown / Sho'Nuff
Created: 2026-08-10

Access

Resource URL Access
Git Repo https://git.itpropartner.com/ippadmin/competitive-landscape-research ippadmin (read/write)
AI Costs admin-ai key: competitive-research-prod TBD

Purpose

When Germaine identifies a batch of competitor/adjacent sites, this pipeline:

  1. Scrapes and deeply analyzes every site
  2. Extracts features, UI patterns, pricing models, and UX decisions
  3. Cross-references findings against ITPP products (IntelSight, HotNow, VerdictTank, TransitPin, VentureBuilt, DRE)
  4. Identifies new product opportunities from common themes
  5. Produces a structured, searchable report

Pipeline Architecture

Research Batch (user provides URLs)
    │
    ├─ Team Alpha (3-7 sites) ──┐
    ├─ Team Bravo (3-7 sites) ──┤ Parallel scraping + analysis
    └─ Team Charlie (3-7 sites)─┘
    │
    ▼
Integration & Synthesis (master report)
    │
    ├─ Feature Extraction Matrix
    ├─ Product Enhancement Recommendations
    ├─ New Product Opportunities
    └─ Risk Flags & Cost Summary

Research Batches

Batch ID Date Sites Researchers Products Analyzed Report
001 2026-08-10 20 sites Alpha, Bravo, Charlie 6 products research/001-aug10.md

Methodology

See METHODOLOGY.md for the full research protocol.

Key principles:

  • Every site gets a full page extraction + browser inspection
  • Features are rated on replicability and mapped to specific ITPP products
  • New product ideas must cite which sites inspired them
  • AI costs tracked per-research-batch via dedicated LiteLLM key
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Description
Repeatable competitive landscape research pipeline — site scraping, feature extraction, product cross-reference, and new product opportunity identification
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